Tools
All ZoomInfo MCP tools: what they do, when they're used, and what credits they consume.
Rowan BaileySenior Director, ProductHow Tools Work
You rarely need to name a tool. Describe what you want and your AI client picks the right ZoomInfo tool, or chains several: building a list usually runs Lookup → Search → Enrich. You can still name a tool in your prompt if you want a specific one.
Most tools return data directly. Research tools (Account Research, Contact Research, Conversation Intelligence, and Audience Analysis) return a written answer instead of raw records. They read ZoomInfo data alongside your CRM and conversation history, and they use AI credits. See Credits & Billing.
New tools published by ZoomInfo are available automatically at the start of each new session.
Browse Tools
Filter by the data a tool works on, what it does to that data, and what it costs.
26 of 26 tools
| Tool | What it does | Credits |
|---|---|---|
| Lookup | Returns valid filter values (industries, regions, job functions)SetupSearch | Free |
| Search Companies | Find companies by firmographic criteriaCompaniesSearch | Free |
| Search Contacts | Find contacts by role, company, or signalContactsSearch | Free |
| Enrich Companies | Full firmographic detail on up to 10 companiesCompaniesEnrich | Data Credits |
| Enrich Contacts | Full contact detail on up to 10 contactsContactsEnrich | Data Credits |
| Find Similar Companies | Companies matching a given company's profileCompaniesDiscover | Free |
| Find Similar Contacts | Contacts matching a given contact's profileContactsDiscover | Free |
| Find Recommended Contacts | Outreach-ready contacts for a given accountContactsDiscover | Free |
| Search Intent | Discover companies showing buyer intent signalsIntentSearchDiscover | Free |
| Enrich Company Signals | Intent, news, and scoops for up to 10 known companies in one callCompaniesIntentEnrich | Data Credits |
| Enrich IntentSuperseded | Intent signals for a known companySuperseded by Enrich Company SignalsIntentEnrich | Data Credits |
| Search Scoops | Discover companies based on real-world business eventsIntentSearchDiscover | Free |
| Enrich ScoopsSuperseded | Business-event scoops for a known companySuperseded by Enrich Company SignalsIntentEnrich | Data Credits |
| Enrich NewsSuperseded | Categorized news for a known companySuperseded by Enrich Company SignalsIntentEnrich | Data Credits |
| Browse Audiences | List and search your audiencesAudienceSearch | Free |
| Get Audience | Inspect one audience's columns and preview its rowsAudienceSearch | Free |
| Upsert Audience | Create an audience or update its name, folder, description, and notesAudienceWrite | Data Credits |
| Manage Audience Columns | Define audience columns, including AI enrichment columnsAudienceWrite | Free |
| Manage Audience Rows | Load your own records into an audience and set cell valuesAudienceWrite | Data Credits |
| Audience Analysis | Answer questions about an audience's contents, across structured columns and free textAudienceAnalyze | AI Credits |
| Browse Engagements | Build a timeline of your meetings and emailsResearchSearch | Free |
| Account Research | Full intelligence briefing on a companyCompaniesResearchAnalyze | AI Credits |
| Contact Research | Full intelligence briefing on a contactContactsResearchAnalyze | AI Credits |
| Conversation Intelligence | Analyze what was said, agreed, or pushed back on across calls, meetings, and emailsResearchAnalyze | AI Credits |
| GTM Context | Returns the user's role and the GTM context their AI needs about the organizationSetupSearch | Free |
| Update GTM Context | Synthesize unstructured content into GTM configuration, or edit existing recordsSetupWrite | Free |
Roadmap
| Capability | What it does | Status |
|---|---|---|
| Run audience enrichment from the agent | Execute AI columns without leaving the agent | Planned |
| WebSights (website visitor identification) | See which companies are visiting your website | Future roadmap |
What's Next
- New to ZoomInfo MCP? Start with the Quickstart.
- Not sure where to begin? Lookup and GTM Context are the usual first calls.