Frequently Asked Questions
Common questions about GTM AI, the platform, and getting started.
About GTM AI
GTM AI is the context foundation for AI-powered go-to-market. It combines proprietary B2B data, entity resolution, a semantic context graph, and federated AI models into a single platform that gives your AI tools the context they need to drive revenue outcomes.
CRMs record state changes. GTM AI captures the causal chain. Instead of flat records, the Context Graph connects entities, engagements, signals, and relationships in a machine-readable structure that AI can reason over. This means your AI tools understand why deals progress, not just that they did.
Platform Components
The platform consists of four integrated layers:
- Data Foundations — 100M+ companies with attribute-level confidence scoring
- Matching Engine — Entity resolution across first-party and third-party sources
- Context Graph — Connects entities, relationships, and patterns across systems
- AI Models and Agents — Federated models for account planning, deal scoring, and pipeline forecasting
The Context Graph is a semantic layer that connects accounts, contacts, engagements, signals, and AI artifacts into a unified, queryable structure. It goes beyond traditional entity-relationship models by capturing temporal patterns, engagement velocity, and semantic meaning — giving AI the rich context it needs.
Integration & Access
GTM AI is accessible through MCP (Model Context Protocol), REST APIs, and native integrations with tools like Claude, ChatGPT, Salesforce, and more. The MCP server lets any AI agent query the Context Graph directly. See the MCP docs.
The Marketplace offers pre-built data sets, audiences, and AI agents that you can use out of the box. Data sets give you access to specialized data (franchise owners, fleet data, UCC filings, and more). Audiences are pre-defined targeting segments ready for outreach. Browse the Marketplace.
Getting Started
Start by exploring the documentation to understand the platform architecture. You can also request a demo for a guided walkthrough.
Contact our team to discuss access options including trials and credit-based pricing. Get in touch.
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