New Car Dealerships
35K+ new car dealerships in the US — dealers carrying new vehicle inventory from OEM manufacturers
Overview
Over 35,000 new car dealerships in the United States — the franchised and direct dealers carrying new vehicle inventory from OEM manufacturers. New car dealers operate with manufacturer agreements, OEM incentive programs, and factory-backed service departments, creating a distinct operational profile with higher revenue per rooftop and more complex vendor relationships than used-only dealers.
What's Included
- New Car Dealers: Dealerships carrying new vehicle inventory
- Brand Data: OEM brand affiliation and parent company
- Operations: Inventory type, employee range, and revenue range
- Group Membership: Dealer group affiliation and ownership type
Use Cases
Vendor Sales
New car dealers have larger budgets and more complex operations than used-only dealers. Target with parts, service equipment, and facility products.
OEM Programs
Sell tools that help dealers manage OEM incentive programs, manufacturer compliance requirements, and factory-to-dealer communications.
F&I Products
New vehicle transactions carry higher F&I penetration rates. Distribute extended warranties, maintenance plans, and protection products through new car F&I departments.
Inventory Management
New car dealers manage factory orders, allocation, dealer trades, and floor plan financing. Sell inventory optimization and floor plan management tools.
Created by
Dow Jones
General Manager, Emerging Data Products
Data Overview
- Records
- 35,000+
- Coverage
- United States
- Update Frequency
- Quarterly
Key Attributes
- Dealership name and location
- OEM brand name and parent brand
- Dealer type (franchised, direct)
- Inventory type (new or both)
- Employee range and revenue range
- Dealer group affiliation
- ZoomInfo company enrichment
Common Use Cases
- New vehicle dealer vendor sales
- OEM program and incentive tool sales
- New car F&I product distribution
- New vehicle inventory management platforms