Audience

Auto Dealerships in the Midwest

10,000+ auto dealerships across the Midwest — Illinois, Ohio, Michigan, Indiana, and Wisconsin

Overview

Over 10,000 auto dealerships across the Midwest — a region deeply tied to the domestic auto industry. Illinois, Ohio, Michigan, Indiana, and Wisconsin are home to OEM manufacturing, a loyal domestic-brand customer base, and dealer networks that over-index on Ford, Chevrolet, and Stellantis brands. Harsh winters and road salt create strong service and parts demand year-round.

What's Included

  • Midwest Dealers: Franchised and independent dealerships across IL, OH, MI, IN, and WI
  • Brand Data: OEM brand affiliation and dealer type
  • Operations: Inventory type, employee range, and revenue range
  • Location: State, metro area, and dealership address

Use Cases

Market Coverage

The Midwest's dealer density and domestic brand loyalty make it a priority region for parts, service, and vendor sales.

Domestic Brands

Midwest dealers over-index on Ford, Chevy, and Stellantis. Target with brand-specific products matched to the region's vehicle mix.

Service & Parts

Winter conditions, road salt, and high annual mileage drive strong aftermarket demand. Sell rust protection, winter products, and high-wear replacement parts.

Dealer Groups

Several major Midwest dealer groups operate across the region. Engage groups for multi-rooftop deals spanning multiple brands and states.

Get Access

10,000+ records ready to use. Start building your list now.

Request Access

Created by

Dow Jones

Dow Jones

General Manager, Emerging Data Products

Data Overview

Records
10,000+
Coverage
Midwest US (IL, OH, MI, IN, WI)
Update Frequency
Quarterly

Key Attributes

  • Dealership name and location
  • OEM brand name and dealer type
  • Inventory type (new, used, both)
  • Employee range and revenue range
  • Dealer group affiliation
  • State and metro area
  • ZoomInfo company enrichment

Common Use Cases

  • Midwest dealer market coverage
  • Domestic brand dealer targeting
  • Rust Belt service and parts demand
  • Midwest dealer group engagement