New VP Marketing Hires (Last 90 Days)
2,900+ VP-level marketing leaders who started a new role within the past 90 days — a prime buying window for martech vendors and agencies before the new VP's stack decisions are locked.
Overview
A new VP of Marketing is evaluating everything — agencies, tools, channels, and measurement frameworks — within their first 90 days. They arrive with fresh perspectives and often with mandates to change what isn't working. This audience captures 2,900+ VP-level marketing leaders verified to have started their current role within the past 90 days, updated daily as new appointments are detected.
What's Included
VP-level marketing contacts with confirmed position start dates within the past 90 days. Direct email and phone with company firmographics for prioritizing by company size and industry.
Use Cases
- Martech stack vendors (MAP, ABM, attribution) reaching VPs before their technology review is complete
- Demand gen and content agencies pitching to new VPs rebuilding their program and agency roster
- Marketing analytics and attribution vendors targeting leaders who are resetting their measurement foundation
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Data Overview
- Records
- 2,900+
- Coverage
- Global
- Update Frequency
- Daily
Key Attributes
- Full name and new title
- Company name, size, and industry
- Position start date
- LinkedIn URL
- Work email and direct phone
- Management level
Common Use Cases
- Martech platform vendors reaching new marketing VPs during their evaluation window
- Demand gen and ABM agencies pitching to incoming VPs before incumbent agencies renew
- Marketing analytics vendors targeting the leaders who set new measurement frameworks