# API Client Partner Integration with Tray.ai

> Tray.ai connects and automates processes across a tech stack, and it now has a native connector for pulling ZoomInfo's GTM intelligence into those workflows. Build an automation that verifies and deduplicates incoming leads against ZoomInfo data before they reach your CRM, routes an account to the right rep the moment it starts showing intent on a relevant topic, or refreshes CRM records on a schedule based on what's actually changed in ZoomInfo, all without custom integration code.


**Date:** 2026-08-18  
**Source:** https://gtm.ai/releases/integration-tray-ai

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