# Small MSPs (Under 50 Employees)

> 30K+ small managed service providers with fewer than 50 employees — the long tail of the MSP market serving local SMB clients

**Source:** https://gtm.ai/marketplace/gtm-audiences/small-msps-under-50-employees

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## Overview

Over 30,000 small managed service providers with fewer than 50 employees — the long tail of the MSP market. These firms serve local SMB clients with hands-on IT support, and they represent the largest volume segment for MSP-focused vendors. Small MSPs are actively adopting automation and platform tools to scale without adding headcount.

## What's Included

- **Small MSPs**: MSPs with 1-49 employees
- **Firmographics**: Exact employee count and revenue range
- **Location**: HQ address and service area
- **Enrichment**: ZoomInfo company data including tech stack and growth signals

## Use Cases

### SMB Channel
Small MSPs are the primary IT channel for SMBs. Recruit them as partners to reach local businesses that don't buy direct from vendors.

### Starter-Tier Sales
Sell entry-level RMM, PSA, and backup tools priced for small MSP budgets. These firms are actively replacing manual processes with platform automation.

### Growth Programs
Vendor enablement programs help small MSPs grow — training, co-marketing, and tiered pricing that scales with their business.

### Roll-Up Targeting
PE-backed MSP platforms acquire small MSPs for geographic and client base expansion. Identify targets by revenue, location, and client concentration.