# Salesforce + Marketo Stack

> 10,800+ companies running both Salesforce CRM and Marketo — the classic enterprise B2B demand generation stack requiring specialized integration and data management.

**Source:** https://gtm.ai/marketplace/salesforce-marketo-stack

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## Overview

The Salesforce + Marketo combination is the gold standard enterprise B2B demand generation stack — and one of the most complex to manage. Companies running both platforms are active buyers of integration middleware, data quality tools, attribution software, and RevOps consulting. This audience of 10,800+ companies defines the TAM for Marketo-Salesforce ecosystem vendors.

## What's Included

Confirmed installations of both Salesforce and Marketo alongside company firmographics. The audience skews toward mid-market and enterprise B2B companies with defined marketing and sales operations functions.

## Use Cases

- **Marketing operations consultants** and Marketo implementation partners
- **Data quality and enrichment vendors** solving the lead-to-account matching problem
- **ABM platforms** selling to companies with mature Salesforce-Marketo infrastructure