# Companies with New VP of Marketing

> 13,000+ companies where a new VP Mktg recently joined — new decision-maker in a key buying role at that company.

**Source:** https://gtm.ai/marketplace/gtm-audiences/companies-with-new-vp-of-marketing

---

## Overview

Companies with a new VP Mktg are in a vendor evaluation window. The new leader is assessing their inherited stack and open to new relationships. 13,000+ companies match.

## What's Included

- **Change Signal**: Recent VP Mktg employment change
- **Timing**: Change date for recency scoring
- **Company Linkage**: ZoomInfo company ID

## Use Cases

### New Leader Outreach
Vendors selling to the marketing function should prioritize companies with a new VP Mktg.

### Pre-Decision Positioning
Reach the account before the new VP Mktg makes their first set of vendor decisions.