# Companies with New Director of Product

> 11,000+ companies where a new Dir. Product recently joined — new decision-maker in a key buying role at that company.

**Source:** https://gtm.ai/marketplace/gtm-audiences/companies-with-new-director-of-product

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## Overview

Companies with a new Dir. Product are in a vendor evaluation window. The new leader is assessing their inherited stack and open to new relationships. 11,000+ companies match.

## What's Included

- **Change Signal**: Recent Dir. Product employment change
- **Timing**: Change date for recency scoring
- **Company Linkage**: ZoomInfo company ID

## Use Cases

### New Leader Outreach
Vendors selling to the product management function should prioritize companies with a new Dir. Product.

### Pre-Decision Positioning
Reach the account before the new Dir. Product makes their first set of vendor decisions.