# Contact Research

> Comprehensive intelligence briefing on an individual contact, blending ZoomInfo data with CRM and conversation history. Consumes AI action credits proportional to work done.

**Date:** 2026-03-19  
**Source:** https://gtm.ai/docs/mcp/tools/contact-research

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## What it does

Generates a comprehensive briefing on an individual contact by synthesizing:

- **ZoomInfo contact data:** title, seniority, career history, professional background
- **Your CRM data:** relationship history, past interactions, open opportunities linked to this contact
- **Conversation intelligence:** key themes, commitments, and relationship signals from your team's calls and emails with this person

The tool runs a sub-agent that selects and synthesizes the most relevant context, then returns a targeted briefing suitable for outreach personalization, meeting prep, or understanding a buying committee member.

## Credits

**AI action credits, proportional to work done.** Each call is limited to one contact. The number of credits consumed depends on the complexity of the query, typically ranging from 5 credits at the lower end to 15 at the upper end.

## When the AI uses it

The AI invokes Contact Research when you ask for a briefing on a specific named individual, such as "tell me about this person before I reach out" type prompts.

For finding contacts matching a persona description, use [Search Contacts](/docs/mcp/tools/search-contacts) instead.

## First-party data requirements

CRM and conversation history context requires your organization to have connected those sources to ZoomInfo at the tenant level. Contact your ZoomInfo admin to confirm which first-party data sources are connected.

## Example prompts

> *"Research Jane Smith, VP of Sales at Acme Corp, before I reach out."*

> *"What do I know about John Doe at HubSpot? Has anyone on my team spoken with him?"*

> *"Give me a briefing on the CFO at our top renewal account."*